Tube Toys are a series of toy vehicles where the packaging becomes the product, reducing the amount of material discarded after purchase. All the parts needed to build each vehicle are contained within a cardboard tube, which doubles as the packaging and becomes the body of the car, fire engine, train, or tractor. Each tube has pre-cut slots and holes to place the wheels, axes, and other components. The cars are easy to assemble and acknowledge the fact that children often enjoy playing with the packaging as much as they do with the actual toys.
designer: oscar diaz
producer: npw
material: cardboard, rubber, bamboo
period: 2012